Privacy Policy
Gordon Company Business Brokerage
gordoncompany.net
Effective Date: March 16, 2026
Gordon Company Business Brokerage (“Gordon Company,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, gordoncompany.net (the “Site”), and when you engage with our business brokerage, valuation, and consulting services. Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.
By using the Site, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.
1. Information We Collect
Information You Provide Directly
We may collect personal information that you voluntarily provide to us when you complete a contact form on our Site. The information collected may include:
- Full name
- Email address
- Phone number
- Company name or business information
- Any other information you choose to include in your message
This information is collected solely to respond to your inquiry or to provide the information or services you have requested.
Information Collected Automatically
When you visit our Site, certain information may be collected automatically through the use of cookies and third-party analytics tools, including:
- IP address and approximate geographic location
- Browser type and version
- Operating system
- Referring URLs and pages visited
- Date and time of your visit
- Time spent on pages
2. Cookies
Our Site uses cookies — small text files placed on your device — to enhance your browsing experience and to support website analytics. The types of cookies we use include:
- Strictly Necessary Cookies: Required for the basic functioning of the Site.
- Analytics Cookies: Used to understand how visitors interact with our Site (see Google Analytics section below).
Most web browsers allow you to control cookies through their settings. You may choose to disable cookies; however, doing so may limit your ability to use certain features of the Site. By continuing to use our Site without disabling cookies, you consent to our use of cookies as described in this policy.
3. Google Analytics
We use Google Analytics, a web analytics service provided by Google LLC, to help us understand how visitors use the Site. Google Analytics collects information such as how often users visit the Site, what pages they visit, and what other sites they visited prior to arriving on the Site. We use the information we receive from Google Analytics to improve our Site and services.
Google Analytics collects only the IP address assigned to you on the date you visit the Site, rather than your name or other identifying information. We do not combine the information collected through Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to the Site is restricted by the Google Analytics Terms of Service and the Google Privacy Policy.
You may opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-On, available at: https://tools.google.com/dlpage/gaoptout
4. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries and provide information you have requested
- To facilitate introductions and communications related to buying or selling a business
- To provide business brokerage, valuation, and consulting services
- To improve and optimize our Site and user experience
- To comply with applicable legal obligations
- To protect the security and integrity of the Site
We do not sell, rent, trade, or otherwise transfer your personal information to third parties for their own marketing purposes.
5. Confidentiality in Business Transactions
Gordon Company understands that the process of buying or selling a business involves highly sensitive financial and operational information. We are committed to maintaining strict confidentiality throughout all stages of the brokerage process. Any information you share with us in connection with a potential business transaction — including financial statements, business valuations, buyer or seller profiles, or negotiation details — is treated as strictly confidential and is disclosed only as necessary to facilitate the specific transaction and only to parties who have executed appropriate confidentiality agreements.
Prospective buyers are typically required to sign a Non-Disclosure Agreement (NDA) before receiving confidential business information. We take reasonable steps to ensure that all parties involved in a transaction understand and respect their confidentiality obligations.
6. Disclosure of Your Information
We do not share your personal information with third parties except in the following limited circumstances:
- Service Providers: We may share information with trusted third-party vendors who assist us in operating the Site or conducting our business (e.g., website hosting providers), provided they agree to keep such information confidential.
- Transaction Parties: In connection with a business sale or acquisition, we may share relevant information with qualified and vetted buyers, sellers, attorneys, accountants, or other advisors involved in the transaction, subject to confidentiality obligations.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
- Business Transfer: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
7. Data Security
We take reasonable precautions to protect the information we collect from loss, misuse, unauthorized access, disclosure, alteration, and destruction. However, no internet-based transmission or electronic storage method is completely secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
You are responsible for maintaining the confidentiality of any communications you initiate with us, including the contents of any forms submitted through the Site.
8. Data Retention
We retain personal information you submit through the Site only for as long as necessary to fulfill the purpose for which it was collected, to respond to your inquiry, or as required by applicable law. Information related to business transactions may be retained for a longer period in accordance with professional and legal recordkeeping requirements.
9. Third-Party Links
Our Site may contain links to third-party websites, including but not limited to LinkedIn and other professional platforms. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit through links on our Site.
10. Children’s Privacy
Our Site is not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately so we can take appropriate steps to delete such information.
11. Your Rights and Choices
Depending on your location and applicable law, you may have certain rights regarding your personal information, including the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your personal information, subject to legal limitations
- Opt out of certain data collection practices (such as Google Analytics, as described above)
To exercise any of these rights, please contact us using the information provided in Section 13 below. We will respond to your request within a reasonable timeframe.
12. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page with an updated effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of the Site following the posting of any changes constitutes your acceptance of such changes.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Gordon Company Business Brokerage
Website: gordoncompany.net
Phone: (516) 902-6357
This Privacy Policy was last updated on March 16, 2026.